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Measure Marketing Campaign Results with News API

Sign up for free and start measuring campaign results with the News API. Get access to the latest news articles.
Realtime news articles from 177 countries
in 60 languages
  • CNN
  • Techcrunch
  • Vox
  • Apple
  • Microsoft
  • IBM
  • Bloomberg
  • Spotify

Benefits

Measure Marketing Campaign Results

Track media coverage, brand mentions, and whether the tone is positive or negative during and after campaigns. See how much coverage you get compared to competitors. Measure PR value, how widely your message spreads, and how audiences respond.

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Learn more about API
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Measure Marketing Campaign Results
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Real-Time News Updates
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Thousands of News Sources
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Customizable Search Parameters
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Easy Integration

What you can do

Use our news data whether you're a small business or a large corporation.

Attribution

Earned-media measurement

Measure earned coverage volume, whether the tone is positive or negative, and publisher reach during and after a paid campaign window.

PR

Press-release pickup tracking

See which publishers covered your release, grouped by tier and location. Compare to past releases.

Reporting

Campaign post-mortems

Generate reports showing how many mentions you received, whether coverage was positive or negative, which outlets wrote about you, and key headlines.

Influencer

Influencer & spokesperson lift

See how much additional coverage you received when specific spokespeople, partners, or influencers were involved.

Competitive

Campaign benchmark vs competitors

Compare your campaign coverage to competitor campaigns: number of articles, positive or negative tone, and which publishers covered each.

Strategy

Message penetration tracking

See which of your campaign messages appeared in coverage and which were changed or left out.

More than 300,000+ sources

Teams around the world use APITube to build digital products.

Last updated
3s ago
Total sources
300.000k
Requests yesterday
27.524
Articles added yesterday
94.645
Total articles
3.88b

Frequently asked questions

Track media coverage, brand mentions, and whether the tone is positive or negative during and after campaigns. See how much coverage you get compared to competitors. Measure PR value, how widely your message spreads, and how audiences respond.
Track earned media value, brand mention volume, whether coverage is positive or negative, how often your message appears, spokesperson coverage, how much coverage you get compared to competitors, geographic reach, and audience engagement.
Yes, compare your campaign coverage against competitors. See how much coverage you get compared to them, whether your tone is more positive or negative, source quality, and how well your message resonates.
Monitor your product name, brand, and key campaign messages in real-time. Track coverage volume spikes, how many journalists pick up the story, whether the tone is positive or negative by publication tier, and where the coverage appears geographically.
See publication name, domain authority, estimated reach, and article placement for each story. Find out which media outlets covered your message and where to focus future outreach.
Track specific keywords, taglines, and key messages across coverage to see how often they appear. Entity extraction identifies names and places, showing when your campaign themes appear in articles and how widely your messaging spreads.
Yes, combine coverage data with source authority scores and estimated reach to calculate EMV. Track article volume by publication tier, apply your EMV multipliers, and see the advertising equivalent value of your PR efforts.
See new coverage within minutes of publication. Set up instant alerts for campaign mentions to respond quickly to coverage or address negative reactions before they spread.

Features

Get what you need without complexity

Access news articles from thousands of sources.

News API

  • Export data in many formats
  • Industry Monitoring
  • Brand Monitoring
  • Market news and trends
  • Risk Management
  • Competitor news
  • Media Monitoring
  • Article tone
  • Trend Analysis
  • Group related articles
  • Forecasting social trends
  • Multiple languages
  • Audience Engagement
  • Geographical Analysis
  • Real-time Breaking News
  • Past articles
  • Custom News Feeds
  • News Aggregation
  • Content Filtering
  • Over 50 integrations

Details about each article

  • Industries
  • Locations
  • Persons
  • Organizations
  • Brands
  • Events
  • Disasters
  • Diseases
  • Links
  • Media
  • Images & Videos
  • Hashtags
  • Authors
  • Source
  • Find duplicate articles
  • Source rank
  • Article Sentiment
  • Readability Score
  • Detect language

Analysis

  • Article tone
  • Analysis of public opinion
  • Categorization
  • Financial Analysis
  • Trend Analysis
  • Group related articles
  • Content Summarization
  • Names and places
  • Keyword Extraction
  • Article topics
  • Event Detection
  • Names and places
  • Text Classification
  • Controversy Detection
  • Source trust scores
  • Engagement Metrics
  • Source viewpoints
  • Quality Ranking
  • Spam Detection
  • Emotion Detection

Search filters

  • Search by Location
  • Search by Date Range
  • Search by Source
  • Search by Category
  • Search by Industry
  • Search by article tone
  • Search by Story
  • Search by source rank
  • Search by Language
  • Search by name or place
  • Search by Keywords
  • Combine terms with AND, OR, NOT
  • Proximity Search
  • Faceted Search
  • Range Queries
  • Search by Author
  • Search by Media Type
  • Search by Breaking News
  • Search by Read Time

News Intelligence Marketing MP Campaign Analysis.

APITube assists the evaluation of marketing campaign via media coverage. Gathered media, brand coverage and campaign acceptance on 300,000+ news outlets around the world.

Evaluate campaign coverage based on mention volume, source quality and location coverage. Sentiment analysis demonstrates reception and resonance of the message audience. Entity extraction detects allusions as products or campaigns in coverage.

News intelligence either supplements owned and paid media metrics, in the case of PR agencies and marketing teams. Progress comparative campaign standards with the competitors, direction of the message boost and instrumental coverage leading to awareness.

Chain dates to weed out campaign spells. The past data will enable pre/post as well as campaign over campaign assessment. Export to export-based analytics in marketing.

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